Born into a cigar-filled household in Cuba, cigars are more than a product for us — they’re a language, a memory, and a calling. Our mission is simple: live, breathe and elevate cigars every day, honoring tradition while building modern, reliable paths for great brands to reach European smokers. We aim to be the trusted partner and referent in the European market, delivering strong brand positioning and the infrastructure needed to avoid delays and mistakes.
We provide end-to-end services for cigar brands and partners: brand representation, import, distribution and sales, event management, marketing and PR, and B2B matchmaking that connects producers with reputable importers and retailers. Whether you need a pilot shipment, a sales rollout, or full market entry support, we are there for you.
Cigars have been part of my life since childhood — a link to my father and my Cuban roots — and what began as curiosity grew into a lifelong study. Through mentors, countless tastings and formal courses, I developed a refined palate and practical expertise in blend evaluation, sourcing and quality control. Today we combine that personal knowledge with an expanding European network of producers, retailers and industry partners to bring authentic, well-positioned cigars to discerning customers.
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